Automotive

As the world’s leading provider of automotive insights, Abstract offers innovative, fast-paced solutions that provide clients with actionable insights to guide product development, vehicle launches, brand planning, pricing and customer experience.

Political & Social

In an age of economic uncertainty our industry-leading Political & Social practice helps governments and political parties develop policies, social programmes and political strategies - and evaluate their effectiveness.

FMCG/CPG

Our solutions cover every aspect of the consumer and product lifecycle for FMCG, from brand strategies to product development, ad evaluation, mapping the purchase journey and increasing shopper spendings.